Firm Strategies and Managerial Choices to Improve Employee Innovation Adoption in the Logistics Industry

This study analyses the mediating role of organisational mindfulness and employee involvement in relationships between competition strategy supportive leadership innovation adoption. To investigate this, a unique sample 116 managers or owners Dutch logistics companies completed survey on within their adoption by employees. Results show that firm’s values quality not only costs, presence mindfulness, cultural characteristic makes employees alert to solve issues improve effective cooperation, is positively related Moreover, has both direct relation with adoption, an indirect one, namely mediated mindfulness. From perspective organisations must better adopt innovations deal continuous change, this emphasizes need take into account impact characteristics leadership, along space every organisation should utilize make own future strategic choices.